Any time someone comes across you or your organisation online – whether it be on social media, through email or your website – is an opportunity for you to promote your podcast. Discover this really simple podcast marketing tip that will help get your podcast noticed by everyone you contact!

We’re seeing more and more companies using podcasting as a way to engage their staff. But how do you make sure the content actually hits the mark? Here’s an idea to get more staff to engage with your internal content.

How many people does it take to make a podcast? It depends on the type of show you’re creating, the time you have, and your budget. But it’s definitely worth considering WHO will be involved in the creation of your podcast, if you want to ensure it remains sustainable. Learn how you might go about building a podcast team.

People can’t ‘skim listen’ to audio. This means that the first 10-30 seconds of your podcast are CRITICAL to drawing in the listener – and keeping them tuned in. In this Tuesday Tip, we share our approach for making your podcast introduction more inclusive and compelling.

If you think your ideal podcast audience is “everyone” or “the general public”, stop what you’re doing and take the time to think deeply about who you really want to impact. Learn why it’s dangerous to try to appeal to everyone – and why you need to get VERY SPECIFIC about your ideal target audience.

There are a million ways to marketing and promote a podcast. In this Tuesday Tip, we share a simply promotion strategy for you to test out – and it’s all about creating buzz for upcoming episodes.